When it comes time to sell your property you want it sold as quickly as possible for the best possible price.  You need to get the attention of qualified potential buyers and your property should be as appealing as it can be. Since each property is unique and it requires the development of a customized marketing plan, your real estate representative will be the best person to put together a plan to market your property via one or more mediums, in the appropriate market and with the most exposure.

1. Choose a representative
   The first step in the process of selling real estate is to find a knowledgeable representative who will provide invaluable help to you throughout the process of selling your property.
   
   Your real estate sales representative should have access to a property listing system that will make your property available to hundreds of thousands of people and several thousand other associates all searching for real estate in your area.
   
   For more on selecting a real estate representative, read our article on “Choosing the right real estate representative”.
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2. Getting Sale Ready
   Discuss your property in detail with your RE/MAX real estate representative so they can get a sense of the features and benefits of your property. Recall the features of your property that you find compelling or desirable – upon visiting the property your representative may also find details about the property that are well worth highlighting in their advertising and marketing materials.
   
   The property itself should be neat and tidy both inside and out and certainly a fresh coat of paint can make a world of difference in the appeal of a property. Remember, the more appealing the initial impression of your property is, the better able to sell the property your real estate representative. Ask your RE/MAX Sales Associate what you might be able to do to increase the appeal of the property. Depending upon your budget, they may be able to suggest something as simple as a coat of paint or minor repairs to more in-depth work which may increase the salability of your property.
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3. Advertising & Showing your property
   
   Once your property is ready to go on the market your RE/MAX real estate associate will take photos of the property and list the property in an international database which is searchable by both consumers on the Internet and other Sales Associates through this proprietary listing tool.
   
   As well, your representative may put ads in newspapers, flyers and other publications depending upon their plan to market your property. Open houses are also a powerful way to get many potential buyers looking at your property but may not be common practice in your area. Ask your RE/MAX real estate representative how they plan to market and sell your home.
   
   Be prepared to have prospective buyers come to your property and look through it very carefully. For many this is one of the largest purchases they will make and therefore will be very interested in the details of the property. You may need to leave the property during this time and while a minor inconvenience, well worth it if the visit turns into a sale!
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4. Offer & negotiation
   
   The process of offers on real estate varies widely from country to country. Your local RE/MAX real estate representative will be able to outline this process for you. In all cases, any offer will be presented to you and your representative by the buyer’s representative, both of whom who will remain involved in the process until it is complete.
   
   Many countries and cultures could have a different approach to the process of negotiation. A knowledgeable real estate association will be able to guide you regarding the acceptable and legal approach to the process of offer and negotiation in your region.
   
   In all cases, it is not unusual to have an offer go between the seller and the buyer a number of times before it is accepted, slightly modified each time to suit the buyer or seller as it does so.
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5. Closing
   Once you have accepted an offer, there will be an interim period of time between this date and the ‘closing’. A closing implies the date on which payment is exchanged and you relinquish ownership of the property to the purchasor.
   
   Even this process differs in varying locations and your RE/MAX representative should be consulted as to when and how this process transpires, when money exchanges hands and all other details.
   The RE/MAX network has over 12 years of experience working with clients in countries across Europe, all having different real estate customs, laws and practices. With this wealth of experience and knowledge, along with access to information on real estate markets and access to experienced professionals across the continent, RE/MAX Sales representatives can help you at every step of the sales process.
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